Mesh Camo
If you were a deer, you wouldn’t be able to see this hat. Assuming you aren’t, you can see it’s rad. Our new Mesh Camo snapback is custom made in the US of A…. nab yours today!
If you were a deer, you wouldn’t be able to see this hat. Assuming you aren’t, you can see it’s rad. Our new Mesh Camo snapback is custom made in the US of A…. nab yours today!

Charlie and Craig’s parts from the OSS vid Ruin Your Whole Summer just made their online debuts, so hightail it to YouTube to whet your whistle ’cause the boys are already gettin’ busy on an upcoming S&M DVD. We’ve also decided to dub the duo Crumero; kind of like Brangelina or Kimye, but more masculine… you like?
If you’re looking to lock down that island-vibe look, we just threw some Five-Panel Floral hats with mini-shield tags in the web store. Get yours while we got ’em!
If you’re looking for a Made in the USA mug that can hold 15oz of sweet, sweet nectar, we’ve got one for you. This heavy duty ceramic beast is the best way to enjoy your mud Monday thru Sunday. It’s available in the web store for $14.99.
https://youtu.be/XaZhU3tq3z0
New Mexico stand up! Another good one from Derek Dorame… and this time his homie Andres Velasco goes in too.

Johnny Devlin had an ATF bike check go up on the Shadow site last week. We poached a couple shots of his ATF, Credence 8.7″ bars and Pitchfork from it and added a couple happy snaps he sent through to keep us in the loop on what he’s up to — so check those in the slidebook!
Birthday shout out to our boy Charlie Crum! Hope it’s a good one… lookin’ forward to big things this year! Photo snagged off Tristan Afre feature on Defgrip.
It’s Matt’s birthday today, and aside from rewatching all of the awesome video parts he’s put out, we figured sharing this happy snap of Beringer in his birthday suit was the best way to celebrate. Feliz Cumpleanos Cobra!

BMX Direct, our South African distributor, just picked up Felix Murray-Shum to rep The Shield there. Felix really puts it all on the line in this edit. Dude’s a bike basher; good thing he’s on an S&M!

Fathead hits the streets in Leeds with French fotog Jean De Crepe. Hit play to see if they get the shot.
The Ironman was chromoly, our Tuffman is aluminum and after months of putting it through the ringer, we’re amped to finally unveil the Axeman. CNC’d in the USA from Australian Buloke — widely considered the hardest and most dent-resistant wood available — the Axeman is incredibly strong and incredibly light. Brands like Tree might be offering parts in a wood grain finish, but we figured we’d go one better and bring you the real thing.

Here’s Cam Wood’s sig frame all built up and in action around SLC, Utah.