Oh Baby
The Moeller twins, Jeri and Kaci might only be 18-months-old, but they already know a thing or two about repping the Shield! Wanna match your mini-me? Grab yourself and your little one an O.G. Jersey while supplies last!
Dark Roast
C.C.R. frames are back in stock (or were when we wrote this… they go fast) and the latest version has an engraved shovel headtube, threaded cable stops and comes in perhaps the best color call out ever… Dark Roast. Also buzz-worthy is the fact that boys brewed up a Credence XL 9.25″ bar – so check that out too! The frame and bars also come in Flat Black and Chrome.
Slide Pipe Slippin’
It was a mad dash to deliver the goods by Christmas, but the first batch of American-made Slide Pipes made it out the door at the tail-end of 2015. Here’s an edit of dem S&M boyz putting the prototype through some rigorous testing before the final version came out. Learn all about the SLIDE PIPE here. Got one already? Show us your #slidepipe on Insta!
Lemon Zest ATF
When life gives you a LEMON ZEST ATF… shred the hell out of it! Available now in most TT sizes.
Stuff this in your Stocking
Has the S&M-lover in your life been a little naughty this year? Yea, we figured as much. Hook ’em up anyway with an assortment of stocking-sized awesomeness! Half-gloves, socks, coasters, koozies, lighters, flasks, air freshers, buttons… we could go on. Nab ’em now and cross that ish of your list!
Rip Dat (Passero) Grip
Craig Passero crafted this little nug to herald the unveiling of his signature grip, and truth be told, it’s just downright delightful. Old skool, cool, urban awesomeness from Craig and his compadres. And that PASSERO GRIP is a’ight too! Soft, dual-patterned and available now in Black, Clear and Glow in the Dark.
Dagger Swagger
S&M is a rider-run enterprise, and we ride it all… rails, trails, flatland and park. Problem was, we didn’t really have a low-slung park frame in our arsenal for dudes like our Q.C. craftsman Tyler Halvorsen. Tyler is a great park rider, so when we took a stab at designing the Dagger, we solicited his input to dial ‘er in. Read all about it over on Ride’s Know Your Roll feature on the frame… The first run is available in Chrome, Gloss Black and glow-in-the-dark Sublime.
Dagger Time
The boys are in the back tackin’ up the DAGGER today, our ultra-responsive park frame that drops in two weeks time. It’s got a low BB and standover, a steep head angle, a short rear end and threaded chain tensioners… ie. it’s a killer frame for slayin’ the park. We’re gonna send a super limited run of them, along with the 26mm WIDEMOUTH forks to powdercoat for glow-in-the-dark Sublime lime, so if you wanna take a stab at nabbin’ one of those kits, you’d better tell your local shop to pre-order one for you stat!
It’s A Race
Race ’em on Sunday, slang ’em on Monday! Just a reminder to all you fast cats, that if you’ve got a need for speed, we got you! Trackmark tires, 9″ and 8.25″ Race XLT bars and Clamp Down grips, just the beginning of what we’re bringing on race day. Take a spin around our store for more!
Stealthy
Are you particular about running a Pivotal but craving a cleaner-looking saddle to settle into? Allow us introduce our new Stealth Pivotal seat… a smooth, simple, Sharpie Shield-adorned number ergonomically-designed to delight your derriere while seated, that won’t get in your way while you’re standing on the pedals. Run it with our 320mm Long Johnson Stealth Pivotal post or any Stealth Pivotal or traditional Pivotal post (with socket extension). Wanna know more about this 9.3 oz beaut? Read all about it over on Ride‘s “Know Your Roll” column.
Deuces
Kareem of the Crop – New Tees
When our latest batch of Made-in-USA, custom-crafted tees arrived last week, Kareem Williams happened to be lurking around The Building. Being the enterprising young man he is, “Crèam” wasted no time offering up his talents as a male model. We decided to hire him, but only under one condition, that he do some actual work while sauntering around the shop in his new, Shield-adorned swag. The above pictorial is an actual account of how that turned out…
